Fool me once, shame on you. Fool me twice shame on me. So shame on you Quiznos marketing people. You just keep getting fooled over and over again. If you haven’t already thrown up from seeing it, check out this little gem Quiznos is using to promote their new lunchtime meal deals:

Not only is the offer thoroughly confusing — go ahead, go to a Quiznos and try to figure out what to order, I dare you — the spot is annoying as hell. Who had the idea that shrill cats singing off key while dressed in goofy costumes and ringing a bell would lead to sandwich sales? Then I realized it is probably the same person that came up with this genius campaign:

Ironically, even though using characters that look like rats never seems like a good idea for a place that sells food, I actually like the mole rats, sock puppets or whatever they are better than the shrill annoying cats. For that matter I also like them better than the veiled sexual advances of the Quiznos oven:

Say it with me: mmm mmm mmm mmm mmm, creepy!

I am certainly not privy to Quiznos sales figures and maybe these campaigns are making their franchisees into millionaires but it seems more likely that confusing meal deals and shrill cats aren’t putting a dent into the cultural phenomenon of Subway’s iconic five dollar foot longs. So if fool me once was the sock puppets — shame on the ad people — and fool me twice was the oven of sexual innuendo — shame on the Quiznos executives — who is responsible for Quiznos being fooled a third time?

Related posts you might enjoy:

1. Quiznos ads are just all kinds of weird