Tweet I’m not a big fan of the tone of the new iPhone commercials. The sentiment of, “If you don’t have an iPhone then you suck,” feels excessively smarmy, even for Apple. But perhaps I judged too quickly. Maybe I underestimated the true power of having an iPhone with constant access to iTunes. The Genius function that analyzes […]

Tweet Allow me to calibrate your notion of history. Remember these dates: 1878 – Thomas Edison patents the light bulb. 1908 – The Model T becomes popular.  1979 – The Chevy Chevette is the best selling car in America. Now watch this Infiniti spot: OK, so according to Wikipedia, electric cars were actually common at the start of the […]

Tweet It used to be that owning a Porsche was a symbol of status and wealth. Driving one was an achievement. It put you into rarefied air above us mere mortals driving our Fords and Chevys. At the very worst it was a bright beacon that screamed middle-aged crisis for the guy driving one whil wearing a cheap suit […]

Tweet Sorry, this isn’t as fresh a post as I would have liked. If you didn’t know, I started my own internet marketing agency a few months back and I’ve been slammed.  Plus, Mike, my other writer, has been swamped with actual work as well, so DTM got a slightly lower priority… until I saw […]

Tweet You’re welcome! I took an hour out of my life to decipher this ridiculously convoluted ad and I did it all for you. So please, allow me to break this mish-mash down into its component parts:  First there’s a $10 refund offer.  All you have to do is buy TWO bottles of whiskey AND […]

Tweet domu.com is a service that helps Chicagoans find new apartments in the city. The company recently launched a new transit campaign buying display ads in El cars. The gist of the ads being that they can match people with the right apartment and neighborhood for their personality. For example there’s Josie who’s apparently both a […]

Tweet Take it from a guy who used to weigh over 250 pounds without nearly the frame to support it, gum is not dessert! Gum is not a plate of strawberry shortcake, it’s not a hot fudge sunday and it sure ain’t a delicious chocolate chip cookie. So please stop trying to tell me it […]

Tweet I remember when Whoopi Goldberg was actually funny. There was her very first breakout routine “”Direct from Broadway,” which debuted in 1985. Then in 1989 came “Fontaine… Why am I Straight?” Even 20 years later in 2005 her special “Back to Broadway” still had very strong moments. Agree with her politics or not you […]

Tweet The fine people over at Nerve have put together this short film entitled, “Do You Douche?“, which fantastically compiles the history of those always awkward commercials about New Jersey’s favorite insult. Do You Douche? A Short Film from Nerve Media on Vimeo. I know women had it tough back then because, well, they thought […]

Tweet Pepsi Max spent $3 million on this Super Bowl ad that prominently features spousal abuse and assault: The poor man in this spot is kicked and has his head slammed into a table as well as having soap shoved in his mouth which devotees of “A Christmas Story” know full well can very easily […]