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Buzzword Overkill #2: American Express Goes Social

May 13th, 2011  |  by Mike Stern  |  published in All Posts, Facebook, Television

Tweet I didn’t consciously know it at the time but Novi High School, just like pretty much every other school in America, ran on social currency. It’s a simple system. Everyone has an account with a starting balance dependent on your rung of the social status ladder. You make deposits, like being able to buy liquor at age 15 […]

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