As I mentioned yesterday, I’m in London all week speaking at SES on really important stuff like “Meaningful SEO Metrics” and “Digital Asset Optimization”.  I plan on mentioning this all damn week, not because the topics that I’m speaking on are all that earth-shattering, but because it’s nutty that someone thought it was a good [...]

While I only started bitching about ads on this site at the end of 2009, it’s pretty much all this site does five or so days a week.  I do have a few competitors out there, but they are few and far between.  Then the Super Bowl happens and every friggin’ site on the net [...]

While you’re all awaiting my review of the myriad of horrible, horrible ads that came on around the Saints handing the Colts their own asses in a little pink box, here’s a great parody of the Google Super Bowl ad: Just in case you don’t get the joke, here’s the one that Google actually ran [...]

Wow, just wow… Look, I’m not going to talk politics here… I’ve done that a bunch with the whole Focus On The Family Super Bowl thing and I’m kind of done with it for awhile. However, this is a site that makes fun of advertising and wow… this one is just awesomely bad. First, love [...]

I’ve got the presentation of my career in about an hour, but that doesn’t mean I can’t completely ignore my paying job to support a site that pays me less than a penny a visitor to write my ass off… Anyway, Adweek put together this real of Super Bowl sneak previews… most of them are [...]

I’m actually taking a day off from both the day job and Dead Tree Media so I can participate in my annual birthday tradition of getting really drunk and then seeing how long it takes me to get thrown out of Disneyland. That said, I wanted to point out something I noticed last night while [...]

I was actually wondering when I was going to see the press release announcing that Go Daddy’s 2010 Super Bowl commercial got banned. A few notes here, guys… one Danica is hot, for a race car driver, but otherwise, she’s just OK, so maybe rethink that one a little. She actually seems to be getting [...]

Oftentimes within the deep dark bowels of advertising agencies, when new campaigns are being developed, different creative teams will be assigned to different parts of the campaign.  For instance, one team for TV, another for print, another for radio, and then they usually get some kid in the mail room to do the internet part [...]

Thanks to reader Erik, I won’t sleep tonight because of this video of mouse horror! Nah, that’s just funny.  This is actually a pretty good example of a brand going, “Well, we sell cheese, which really isn’t that exiting to talk about, so let’s just have some fun.”  It’s a tough spot to be in [...]

I mentioned the very cool new ad for Mass Effect 2 on the Twitter on Sunday and they were nice enough to send over the link to their channel on YouTube. You may say, “why Jeff, that’s not dead tree… that’s a video game.”  True, but what makes this DTM worthy is that those crazy/beautiful [...]